Image of Marketing Research : within a changing information environment

Text

Marketing Research : within a changing information environment

BRIEF CONTENTS :
Part 1 : Role and Value of marketing research information
Part 2 : Technology in the research process
Part 3 : Designing the marketing research project
Part 4 : Gathering and collecting accurate data
Part 5 : Data preparation, analysis and reporting the results

Ketersediaan
BR01402658.83 HAI mPerpustakaan Sjarlis Iljas (658)Tersedia
BR01403658.83 HAI mPerpustakaan Sjarlis Iljas (658)Tersedia
BR01404658.83 HAI mPerpustakaan Sjarlis Iljas (658)Tersedia
BR01405658.83 HAI mPerpustakaan Sjarlis Iljas (658)Tersedia
Informasi Detail
Judul Seri
-
No. Panggil
658.83 HAI m
Penerbit
Boston : McGraw-Hill.,
Deskripsi Fisik
xxvii, 700 hlm.; ilus.; 25.5 cm
Bahasa
English
ISBN/ISSN
0-07-283087-5
Klasifikasi
658.83
Tipe Isi
text
Tipe Media
-
Tipe Pembawa
-
Edisi
Ed. 3
Subjek
Marketing research
Info Detail Spesifik
-
Pernyataan Tanggungjawab
Versi lain/terkait

Tidak tersedia versi lain

Lampiran Berkas
Tidak Ada Data
Komentar
Anda harus masuk sebelum memberikan komentar